Part of the problem with the basketball program is the brand or lack thereof. I hate to keep bringing up Chaney but...... when you said Temple basketball, either locally or nationally, people would say Chaney, matchup zone, 6 am. practices, the team no one wanted to play in the tournament. When you say Temple hoops now, you're likely to draw a blank stare. What's our brand? No one (maybe Saint Joe's) even hates us. Being hated is even worse than apathy.
